When multiplayer-only achievements were introduced they didn't fly all the well, as completionists groaned at the need to go into an unstable environment in order to attempt attaining a feat that increases in difficulty when done in a legitimate way. To address the second point, we look at how games generally handle encouraging players to play with friends in the past. I know that this is mostly just an opinion piece, but there is just something that strikes me as inherently wrong in this approach. So perhaps my problem is simply in that this type of distribution model doesn't fly with me. A sort of forced shareware in which the player that gets the most content is the one that embraces the pyramid scheme. However, although this is generally the responsibility of the creator of the content, I feel a slight of hand has happened in which the gamer is now somehow given this chore in order to keep playing the game.ДЄn argument can be made that because the game is essentially free, this is a way to help the company have the highest number of chances at any one player using the micro-transaction store. The soul of viral marketing lies in social media being used to expose as many people as possible to a piece of content in order to give it the highest percentage of shares to continue the process ad nauseum. In essence, knowing where your friends are, beating their scores and helping each other along the way makes for a 'better' experience. In this way, they secure viral marketing, which is good for the company, and in theory they force players to play with friends which I think is generally a more fun endeavor when dealing with these type of arcade games. Some games will even hike up the necessary number of friends necessary as you progress further into the game. Get users to advertise the game to their friends, 'reward' users with more content for doing so. The logic behind friend gates seems fairly straightforward.

Essentially, you reach the end of a set number of levels and, in order to progress further in the game and see any new content, you have to get X number of your friends to give you tickets or send you a present or somehow interact with you in order to move further in the game. Candy Crush Saga and a variety of other Facebook games have a mechanic which I call friend gates.

Why is candy crush so slow